Hugo Pareja and his wife have made coffee their main livelihood, after being inspired by the lifelong work of his mother. Hugo has been growing coffee on his own farm since he was 17 years old and now at 39, he's producing exceptionally high quality geishas.

Initially, they cultivated Typica variety, but 6 years ago he was given a new coffee seed that was well known for its quality. Without even knowing the name of this seed, Hugo went to work. After 3 years when they harvested their first coffee cherries, the cooperative gave him the good news that their coffee had a very good cup score that could only get better.

Over time Hugo and Flor have become aware of the potential of growing this new variety that they now know very well: Geisha. They have set up their own nursery of 1000 geisha seedlings that they hope to plant on another 0.75 hectares in March. Biodiversity and shade are important to him as he’s got different tree species on his farm: pisonay, pacae, barbasco, alder and pines.

Hugo is our kind of guy. That’s why we bought his coffee. If you also like Hugo, you can buy his coffee too.

It's clean, it's silky sweet with lots of subtle floral notes.